Zach Spuckler Zach Spuckler

Episode #079: 30 Days to 100 NEW Members: An Experiment

In this week’s episode of the podcast, I’m pulling back the curtain on my 30 day experiment (that I’m chronicling over on Instagram) to generate 100 NEW memberships for our business in the next 30 days. I’m talking about our goals, our process, and the “rules” of the experiment that we hope will help us add 100 NEW people to the membership.

I’m going to be covering why we’re ending the experiment in the first place, how we’re leveraging a webinar to hit our numbers, and what’s been happening so far…

Read More
Zach Spuckler Zach Spuckler

Episode #078: Growth Stacking: Where to Focus Next For Business Growth

This week we're diving deep into the core elements of growing an online business with digital products or services - if you're wondering where to "go next" then this is the episode to listen to.

 We'll explore four key areas to focus on for consistent business growth: growing the audience, making offers, automation, and optimizing & scaling.  I'll share practical insights and actionable strategies for each area.

This episode provides a detailed roadmap for figuring out that next step to take. So, get ready to sharpen your growth strategy and stack the odds in your favor with this episode.

Read More
Zach Spuckler Zach Spuckler

Episode #077: Unconventional Marketing That Works with Dama Jue

I'm so excited to be joined this week by Dama Jue - she's an innovative force in the online marketing world that is doing things HER way, and making great money doing it!

Dama shares her journey from a traditional job in accounting, to becoming a Pinterest management service provider, and then evolving into funnels and self-study courses.

We explore why she choses to offer multiple products instead of one big signature course - a very different approach according to most marketers.

Read More
Zach Spuckler Zach Spuckler

Episode #076: Sales Streaks: Creating DAILY Sales In Your Business

In this week's episode of the Not Your Average Online Marketing Podcast, I share  insights on how to create consistent and ongoing sales streaks in your business.

I'm sharing what's been working for us in the quest oof generating 27 days in a row of new sales in your business - we're currently at a 19 day streak. 

When you tune into this week's episode you'll learn...

  • The Evergreen Ads Engine—a three-tier system that drives leads, engages new subscribers, and retargets potential customers. 

  • The Automation that creates a DAILY presentation of his offers to new subscribers

  • The Value of a "Tripwire" to his daily sales streak

If you're looking to generate sales daily, this episode is a must-listen!

Read More
Zach Spuckler Zach Spuckler

Episode #075: Intentional Profitability with Prerna and Mayank Malik: Beyond Revenue Goals

In today’s episode, we dive into the nitty-gritty of ‘Intentional Profitability’ — a mantra the Maliks live by. 

This power couple goes deep on how past trials, including battles with health and financial tribulations, have shaped their approach to business. 

With clarity and conviction, they share how starting with modest pricing and growing in alignment with client needs has been their key to success — a refreshing approach in a world that often pushes for high-ticket sales at the onset.

Read More
Zach Spuckler Zach Spuckler

Episode #074: Yoga Mats to Marketing: Brett Larkin's Journey of Adaptation and Growth

Brett Larkin emerged as a guiding presence in the digital space, intimately engaged in the co-creation process with her audience for years. Her beginnings were marked with the challenge of attracting an audience and providing valuable content. However, as her presence developed, so did her relationship with her followers. 

They began to voice their concerns and questions - these questions from her community became the seeds from which her YouTube videos, podcast episodes, and social media posts blossomed. 

Through this dance of give-and-take, Brett's organic approach in listening and responding to her audience's needs not only illustrated her skill in content creation but also cemented her reputation as a content creator profoundly in tune with her community.

In this week’s episode we cover some AWESOME topics including...

  • Slimming Down to Scale Up: Find out why Brett took a bold step in reducing her email list dramatically. 

  • The Power of Personalized Marketing: We discuss the impact of tailor-fitted marketing strategies and share how to apply these in the initial business stages.

  • A Deep Dive into Genuine Invitation: Brett sheds light on how authentic connections fuel her success. 


    Tune in to hear an authentic convo between two seasoned marketers!

Read More