Looking for a more sustainable way to generate consistent revenue? 

In this episode of the podcast I’m going to reveal our battle-tested 90-day framework that's transformed how we approach business growth and profitability.

You'll discover:

• The "Triple Threat" quarterly system that creates predictable revenue without burning out—including why traditional day-to-day profit tracking might be holding you back

• The counterintuitive truth about running a "boring" business - and how predictability actually creates more freedom and excitement in your life

• Why having a dedicated "build month" could be the missing piece in your business growth (and how we use it to strengthen our systems, team, and customer experience)

• The crucial difference between launches and promotions - and how to strategically use both to create a "snowball effect" with your marketing budget

Whether you're struggling with inconsistent income or looking to take your already successful business to the next level, this episode will show you how to create a more predictable, profitable, and enjoyable business model.

Hit play to discover how you can implement this framework in your own business starting today!

When it comes to growing your email list, should you focus on getting as many free leads as possible, or is it better to attract buyers right from the start with a low-ticket offer? 

This debate has been heating up in the online marketing space, and in this episode, we’re breaking down the pros, cons, and hidden truths behind both strategies. 

Before you make your next move, you’ll want to hear this.

It's been a hot minute since I wrote out a long form blog post; but after we hit a massive milestone in January 2025...

Our first $100k month; cash collected...  To be clear - that is REVENUE, and it's cash...

It felt like it was time for the return of the epic blog.

To be exact our total cash collected was…

On this episode of Not Your Average Online Marketing Podcast, I'm doing a deep dive into the non-negotiable growth strategies that I think will make 2025 a BREAKTHROUGH year in business for us, but can help YOU too!

I'm walking through five powerful strategies that range from advertising to content marketing that can stack to create a robust "engine for growth" - whether you've been in the game for 6 months or 6 years you're going to hear actionable steps to help you scale effectively in the upcoming year. 

When you tune in you're going to discover...

• How much we spent on ads in 2024, and why our goal is to spend EVEN MORE next year.

• The synergistic power of combining funnels with live launches and the important place that both have in online course businesses.

• The importance of consistent content production, weekly emails, and active engagement can keep your audience hooked.

This is one NOT to miss as we ring in 2025.

In this episode of Not Your Average Online Marketing Podcast I'm talking about (5) major trends that we're seeing in the online course, membership and coaching space that YOU need to be aware of.
 
I'm sure I don't have to tell you that things have have shifted in recent years and as the online learning market has become increasingly saturated we have to stay "in front" of these shifts to keep our businesses thriving.

When you tune into this weeks episode you'll discover..

• Why the big, content heavy, digital course days might just be coming to an end

• Why having a single core offer might not be the way to go

• The importance of "net expansion" for your business - and how to make sure it's happening

  
  I'm not a psychic, but we've seen great engagement, sales, and growth in our business - and I truly believe it's the result of these trends.

In this week's episode of the podcast, Zach is introducing you to his good friend & sales expert Aandra Bohlen.  Aandra Bohlen, a seasoned conversion rate specialist, excels at boosting sales by meticulously examining every customer interaction from first touch, to webinar pitches, to sales conversations.

Zach & Aandra breakdown the power of a well crafted sales message in a live promotion - such as a challenge or webinar - and the key factors that can lead to a lift in conversions.