On today’s show I’m sharing all about tripwires: what they are, the main benefits of using them, some examples of how I incorporate them in my own business and a whole lot more. Curious about how you can start using them too? Get ready to learn all about tripwires today because they can be an absolute game changer for your business!  

On today’s show, I’m sharing a case study of a recent 24-hour promotion I did that helped me add several dozen members to my membership site. So what do you say - would you like to learn more about what we do and how we do it?   

With some time before year end, I wanted to do something light, profitable (and most importantly, fun!) to drive more people into the membership site. I also knew that whatever I did would have to have the basic components of a full launch (a deadline, reason to buy, etc.).  

How We Used $115.10 in Ads and Our List to Jumpstart Our Membership Community with Our First 150 Founding Members

It all started about a year ago when I first got the idea to create a membership site.

I knew there was a part of my audience that wasn’t READY for a $997 course, or even a $497 course. But, they wanted access to high-value, great information.

If you’ve been following me for any amount of time, you’ll know that one of my true loves in life is Facebook ads! This episode isn’t just about how to make more money with them, but it’s about how to curate an experience for potential customers that gets them really excited to buy what you’re selling. Today I’m going to give you the 5 Facebook ad campaigns to use every single time you’re actively selling something – whether it’s an online course, coaching program or physical product!

On today’s episode we’re talking about very real ways you can use Facebook Messenger Bots to get results for your business, in a very tangible way!  

We have a relatively small, but mighty, Facebook list where 70-90% of people are opening our messages – and 15 – 25% clicking through! As a disclaimer, this is an awesome strategy to use, but not a replacement for email marketing.  

Do you feel like there’s more month than money? Or you’re hustling to get paid, only to then wonder where the money has gone? I get asked a lot how I manage my business revenue, and on today’s episode I’m going to share what I do to create financial stability in both my personal life, and for my business.